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=09=09=09=09=09=09=09=09=09=09=09=09=09=09TikTok to showcase videos for UAE youth, focus on emerging jobs.<= /span> =09=09=09=09=09=09=09=09=09=09=09=09=09

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=09=09=09=09=09=09=09=09=09=09=09=09=09=09Key opinion leaders with coveted jobs to be brought together to promot= e informative videos
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The content (text) of the following article has been copied verbatim fro= m the source provided at the bottom of the page. It links to the original s= ource where the article was published. Kindly note that this is an effort o= nly to re-share the useful information with connections and network-wide. F= or any concerns and questions; email us at support@i12wrk.com

 

Dubai: Global video-sharing app TikTok has partnered with Injaz<= /strong>, a non-profit organisation advocating workforce readiness, to prom= ote a series of informative and easy-to-understand videos aimed at educatin= g and inspiring the youth on careers in emerging industries.

The collaboration, which is part of the ‘Future Jobs Initiative&rs= quo;, was announced during a press briefing at TikTok Lounge in Dubai today= . TikTok and Injaz will create and share short videos showcasing industry l= eaders that will “empower the region’s youth by preparing them = for future jobs in the booming fields of AI (artificial intelligence), prod= uct development, green economy, as well as people and culture”.

TikTok is a social media platform that is very popular among the youth f= or creating and sharing short videos, where they express themselves through= singing, dancing, lip-syncing and comic acts.

This time, the entertainment platform will be used to educate the youth,= boost their employability and help them secure in-demand jobs. TikTok has = brought together a group of key opinion leaders who currently hold coveted = jobs at companies including Microsoft, McKinsey, and MetLife, to create a s= eries of simple, informative videos that will be available on the platform.=

“Through these engaging videos, leaders will share their personal = journeys and insights, aiming to inspire young people to pursue future jobs= that are currently growing in demand. The youth will have the opportunity = to gain precious insights into emerging fields, in-demand skills, and perso= nal advice in these entertaining, yet informative videos,” explained = Talal Al Fayez, head of public policy, TikTok MENAT.

He added: “At TikTok, we aim to help communities thrive and inspir= e the new generation of entrepreneurs and changemakers to be active and pur= sue their dreams. Through our partnership with Injaz, we are able to do so = in a tangible way by bringing more awareness to the jobs of the future, enc= ouraging the youth to explore these growing and lucrative fields.”

#IamFutureReady

Al Fayez told Gulf News the release of the videos wil= l be announced soon. “We want users to delve deeper and create their = own videos and post their questions using the hashtag #IamFutureReady and w= e will respond to concerns in the future iterations of the programme,&rdquo= ; he added.

Navigating the future

Akef Alaqrabawi, president and CEO of Injaz Al-Arab, said that the partn= ership with TikTok will help bridge the gap between market demand and devel= op necessary skillsets for the youth.

He noted: “A recent study conducted in collaboration with Oliver W= yman revealed 51 percent of MENA (Middle East and North Africa) youth feel = that they lack the work experience necessary to find employment. Yet, by 20= 40, an estimated 127 million young Arabs are expected to join the MENA work= force.

 

Article published in Gulf News, click the link to see more information:<= /p>

https://gulfnews.com/uae/tiktok-to-showcase-videos-for-uae-youth-focus-o= n-emerging-jobs-1.88103700

 

 

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